Award-winning journalist Seven McDonald was born in the Haight-Ashbury. She was raised in Berkeley by her mother, a film archivist, and her father, the musician Country Joe McDonald. When her parents divorced, Seven and her mom moved to Hollywood. As a child, she was precocious, and made a living acting on various television movies and sitcoms. When she came of age, she co-managed the Viper Room, Johnny Depp's Los Angeles club. She began to write, segueing into journalism. She wrote essays and trendspotting pieces for publications that included Harper's Bazaar, Details, Nylon, Marie-Claire, Jane, and British Elle.

As a contributing editor, she wrote the Details cover story  on the band Rancid, and it was during this time that she began honing her skills as a trenchant observer of the West Coast culture scene. She became the magazine's West Coast muse and de facto creative consultant. But the music business was in her blood and she began a simultaneous employment with Andy Gershon, later president of V2 Records. Among others, Seven helped manage the Smashing Pumpkins, setting up the press for their album Melon Collie and the Infinite Sadness, and touring with them through Asia and Australia. At the end of that stint, she became a contributing editor at Harper's Bazaar during the reign of Liz Tilberis, and was a Senior Writer at Nylon.

Her celebrity cover stories, features and entertainment pieces have appeared in Los Angeles Magazine, Detour, Bikini, British GQ, Paper. Seven had a "lifestyle trend" column at Laurie Bergera's now-defunct teen magazine Jump. In 2000, Seven started working at www.IAM.com a forty million dollar internet talent database, where she initially signed on as creative consultant, designing the style and content for the site. She was soon named Editor-in-Chief, overseeing the creation of all content, in charge of a considerable staff of writers, copy editors and videographers. On behalf of the editorial department, she interfaced with visionaries in the world of dance, music, film, and modeling. Part of her task while there, was to help break new talent. (The president of IAM.com was Edward Menicheschi, the current VP and Publisher of Vanity Fair.)

Her work at the L.A. Weekly over the years has earned her a reputation as a writer of distinct and unusual gifts; she has written with great sensitivity about the world of adolescents, their nuances, fears, desires and dreams. Her column there, 24/Seven, was named Best Column in the Nation by the Association of Alternative Newsweeklies. She currently lives in Silver Lake, where she manages musicians and is working on a book of non-fiction.